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Do I Need a Lead Magnet?
A lead magnet helps show your potential clients what you do and how you can help them. It’s something you provide your potential clients for free, and in return, they sign up to your email list. There are many benefits of having a lead magnet, and it’s certainly a good idea for every business to have one. A lead magnet helps you to strengthen the image of your brand and is a great way to position yourself in your industry. It shows your clients that you’re not just trying to get them to give you their money, and it helps you build your email list. Lead magnets are a positive…
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How Can Sellable Content Grow My Business, Quick?
There are so many ways to use sellable content to grow your business, as it draws in extra income streams with little work required. Let’s explore some of the possibilities when it comes to sellable content… What is sellable content? Sellable content is content you own, such as various forms of written content (such as email/website/sales page/landing page templates, course content, books (including ebooks), papers, and resources), images, videos, scripts, guides, graphics or images, and training etc… that you own or have created, that others (namely your customers or clients) can buy from you. How can sellable content help me grow my business? Sellable content basically works in a similar…
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How to Structure your Blog Posts for Success
There are four main parts to a successful blog post and in this post, we’ll talk through the structure so that you are able to create compelling blog posts, to publish on your epic blog. Many of my clients tell me that they haven’t added a blog to their website because they don’t know how to write an effective blog post. Once you have this formula down, writing for your blog becomes easier – all you have to do is choose your topic and subtopics! The first important component for any blog post is your post title. Your title is going to introduce the article’s main idea. the more compelling…
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10 Steps to Setting Up Your Epic Blog
When I mention to my clients that they should have a blog, many of them don’t really understand why they need one, while others feel like it will be a lot of work. I’ve written this post to show just how important a blog can be. It’s not simply a platform for your writing, it’s also a great marketing tool and can make money for you. That’s why we’re going to talk about just how easy it is to set up your own EPIC blog, in just 10 easy steps… While a blog does require commitment, it doesn’t have to be hard work. Setting up your blog is probably the…
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5 Things you MUST Know if you Want to Write an AMAZING Non-fiction Book
If you’re going to write a book, you want it to be AMAZING, right? Well, I get that… But so many people ask me, how can I write an amazing book? and while there is no simple answer to this question because everyone’s book is original, there are five things you MUST know. I’ve ghostwritten several books for many clients over the last few years. You may already know this, but I focus on non-fiction and my specialities are self-help books and business books. While some clients come on board with a clear idea, others aren’t sure what they want exactly BUT there’s no right or wrong here, the fact…
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How to Overcome Your Fear of Revealing Too Much When You’re Writing
Writing is revealing… There’s no other way to frame this. Fear number 4 of the 7 most common writing fears is the fear of revealing too much when you write. When you write, you always reveal a little something of yourself, especially when you write non-fiction. I can tell you why you fear revealing too much – we feel this makes us vulnerable. Many people see vulnerability as a weakness, but often, this is how others grow to love us. Getting over this fear sometimes takes a little time. Many writers don’t realize how personal a book is to them until they’ve written it, and sometimes they come to see…
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How to Conquer Your Fear of Successful Writing
Success is something that many people enjoy, but for others, it’s a frightening thought. Not everyone wants to be successful. If you are successful and have always been, this can be a difficult notion for you to understand. So let’s explain this notion in a little more detail… Successful writers often find they have fame, but not all writers want this. Of course, it doesn’t mean they are recognized in the street as much as a celebrity, but it does mean they have a name. A name that can be recognized and criticized, because writing a publishable piece and putting your name out there is exposing yourself – you’re vulnerable…
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How to Overcome the Fear of Your Writing Not Being Good Enough
It’s time to talk about a common fear when it comes to your writing, you see, many people fear that their writing isn’t good enough, and this, holds them back in their writing. If this is something you fear, it’s time to get over it – it’s time to jump over the barrier! Fearing you’re not good enough is a common fear in life. Some experience such fears every day, in many things that they do. As a writer, I’ve felt such fears myself, fears that have often been fueled further by others. I’ve lacked support and guidance previously, even by peers who I respected but I soon realized that…
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How To Overcome Your Fear of Writing Rejection
Last week, I talked about 7 common fears faced by people who want to write, live, in my Facebook writing community, The Writer’s Hideaway. I promised that throughout the month of January, I’d cover how you can overcome each of these fears. It’s time to take about fear #1 – REJECTION. Rejection is probably the most common fear and that’s why I wanted to talk about this first. It’s not just a common fear for writers, it’s a general fear faced by most of us at some point in our lives. We will all, in fact, have memories of being a child in which we asked or suggested something that…
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3 Ways to Keep yourself Accountable for your Writing
One of the most difficult things when it comes to writing a book is staying accountable throughout the whole process. Writing a book is a commitment – there’s no getting away from that, and I personally think that’s why the whole ‘writing a book’ process seems daunting to so many people. There are some great ways you can keep yourself accountable when it comes to your writing. Here are my top 3 ways: Write some manageable goals that work for you. I know many people who write a whole book within a month, but others take a year or more. Generally, a biography, a self-help style book or business book…
